Behind the Scenes of the US-UK Trade Deal

What really happens in a high-stakes negotiation between Donald Trump and Keir Starmer? In this episode of Negotiating Government, Negotient’s Chris Brown and Josh Flax dissect the tactics behind the recent US-UK trade deal—and what it reveals about power, pressure, and process in public-private negotiations. 

From Trump’s signature “create the problem, sell the cure” strategy to Starmer’s bold decision to go first, this episode unpacks in 15 minutes:

  • How to shift baselines and frame concessions as wins

  • The power of anchoring, timing, and narrative control

  • Why understanding your counterpart’s no-deal scenario is everything

  • What negotiators can learn—even from styles they don’t admire

Whether you're negotiating with government now or just fascinated by the art of the deal, this is a masterclass in real-world strategy, analysed by experts who advise on such deals week in, week out.

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